The Wikipedia defines Customer relationship management (CRM) as “a broad term that covers concepts used by companies to manage their relationships with customers, including the capture, storage and analysis of customer information.”
In today’s world no company can survive without having an efficient system to manage their relationships with their customers. As they say, To err is human and hence mistakes are bound to happen. The recent example of the exploding Nokia batteries shows how important it is for the companies to have a system to track their products. The bad effects of the incident were negated, to some extent, by Nokia immediately announcing that they were going to replace all the defective batteries, free of charge.
Leaving aside Nokia - which is a well established, multinational company – even the smaller companies, and the ones that are only starting can’t afford to neglect this aspect of their business. But, CRM can be a difficult, confusing and a complex process. To simplify this process there are various softwares available in the market.
The new AIMlead management CRM software is an effective tool that offers lead aggregation companies (those who generate and then sell leads) the ability to manage and run their entire business from within a single piece of software. The software can be used for lead management; for selling any type of lead, in any vertical ; for Managing accounting ; for selling a lead as many times as desired ; for selling leads automatically ; for running ROI reports on all leads, campaigns, and/or website activity.
On their site, the company claims to have taken the best parts of CRM and integrated them into a seamless application that puts your sales force in a position to focus more on making sales, and less on learning software. They also have a full featured 14 day trial offer for anyone who wants to try their software.
In today’s world no company can survive without having an efficient system to manage their relationships with their customers. As they say, To err is human and hence mistakes are bound to happen. The recent example of the exploding Nokia batteries shows how important it is for the companies to have a system to track their products. The bad effects of the incident were negated, to some extent, by Nokia immediately announcing that they were going to replace all the defective batteries, free of charge.
Leaving aside Nokia - which is a well established, multinational company – even the smaller companies, and the ones that are only starting can’t afford to neglect this aspect of their business. But, CRM can be a difficult, confusing and a complex process. To simplify this process there are various softwares available in the market.
The new AIMlead management CRM software is an effective tool that offers lead aggregation companies (those who generate and then sell leads) the ability to manage and run their entire business from within a single piece of software. The software can be used for lead management; for selling any type of lead, in any vertical ; for Managing accounting ; for selling a lead as many times as desired ; for selling leads automatically ; for running ROI reports on all leads, campaigns, and/or website activity.
On their site, the company claims to have taken the best parts of CRM and integrated them into a seamless application that puts your sales force in a position to focus more on making sales, and less on learning software. They also have a full featured 14 day trial offer for anyone who wants to try their software.
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